Resilient and Sustainable Destinations After Disaster

This book is essential for anyone in destination management in the tourism industry or government. The book includes both theoretical and practical writings for stakeholders. In all chapters, we provide titles including pandemic and disaster descriptions, crises during and after disasters and the motivation and safety of tourists, the regeneration of the tourism industry only after the global epidemic, the revamp of the tourism industry as well as the existence of a reshaping, crisis planning and control upon crises as well as pandemic after the restoration of the tourism sector of the tourism industry, and tourism issues are discussed in the management plans of the centralization. This book provides cases and empirical studies that deal in depth with the current situation, challenges, solutions and future strategies after the outbreaks and natural disasters from a sustainable perspective, for readers with an equitable interest or involvement with the organizations in inquiry.

Sustainability, innovation, and corporate identity were the guiding ideas in a research. Professional discussion was used to get information. The research yielded four possibilities for a sustainable tourist business in 2040, each defined by the fundamental variables that will shape that future. This theoretical chapter is dedicated to the conceptualization of fairness concepts in relation to local knowledge sharing and addresses practical implications for how varied claims of justice by local actors might be handled in the development of sustainable tourism. The Sustainable Improvement Goals (SIGs) and the management ecology of tourism are investigated using a “heterogeneous respondents completed” methodology.

The aim of the study is to determine the benefits of transforming a destination into smart destination (SD) to restart tourism after the COVID-19 outbreak, to match the dimensions of SD with restarting strategies, and to make conceptual inferences to serve this. For this purpose, two reports published by the World Tourism Organization (WTO) in 2020 were examined: Priorities for Tourism Recovery and Global Guidelines to Restart Tourism. Then, the contents of these reports and the dimensions of SDs were matched and a guiding model for tourism decision-makers was developed.

The evolution of tourism must be framed into policies that aim a development model perspective for the destinations, based on the analysis of economic, political, and social indicators. Therefore, emerging destinations, located in territories with low population density, should be a target of a careful strategy policy, considering the characteristics of the region. In particular, the disaster caused by the pandemic context (i.e., COVID-19) implied profound changes in tourism thinking, planning, and development of regions in Portugal and throughout the world. The present chapter proposes the creation of a tourism monitoring system for Arouca (Portugal), a territory classified as Low-Density Territory, with specific characteristics. The monitoring will involve the planning and management of database, at the disposal of all stakeholders, ensuring that the tourism flows in analysis do not get overwhelmed, allowing the discussion of opportunities and threats for the territory, based on the partnership between the population, public and private sector, adjusted to the social, cultural, economic, and environment perception. Will also be considered the perspective of the local community from Arouca's region, the main actors from the territory such as Geopark Association of Arouca and the City Council, according to the surveys used as data basis of this study, along with statistics analysis.

Globalization has intensified marketing pressures for tourism destinations in their operations at a national, regional, and international level. The dynamics of the twenty-first century have resulted in immense competition, causing organizations in the tourism and hospitality business to adopt new strategic management and operational marketing processes. Branding has become one of the important marketing strategies in withstanding the competitive nature of the tourism industry when offering products and services to tourists. Zimbabwe as a tourism destination has also experienced various changes due to globalization, induced by its socioeconomic and political state of affairs. In order to survive and adhere to the changing market demands, Zimbabwe as a tourism destination has also adopted branding as a marketing strategy, with the aim of holding a high-valued global market position through an extensive brand identity.

The immense returns generated from tourist destinations have caused governments to invest to a greater extent in developing the tourism industry, with the aim of improving its market share. Scholars and policy makers for tourism destinations are not simply focusing on attracting more tourists but also on improving the competitive position of their destinations. For this reason, destination marketing has become a fountain for future growth and sustainability of tourism destinations in an increasingly globalized and competitive tourist market. The need to maintain a steady growth in tourism gains has increased pressure on marketers and promoters of Zimbabwe as a destination as they strive to attract and convince current and prospective tourists to partake in their tourism offerings. However, the efforts of various destination marketers in Zimbabwe have been undercut by the hyperinflation and unemployment of the country, which have destroyed both the supply and demand of tourism in Zimbabwe, as it became increasingly expensive, and where social unrest has grown. From a political perspective, the country witnessed fights and other forms of mayhem, which labeled the tourism destination unsafe for tourists' visits.

Tourism and health outbreaks share a symbiotic history (Hall, Scott, & Gössling, 2020; Ozbay, Sariisik, Ceylan, & Çakmak, 2021). Pandemics, epidemics, and endemics have transformed the perception of tourists. Previous outbreaks were geographically limited, resulting in the substitution effect (Prideaux, 2005; van der Veen, 2014). However, the COVID-19 pandemic urged the authorities to cease mobility worldwide. Evidently, mobility-oriented businesses like tourism have received immediate impacts from the pandemic. From shutdown to the minimum clearances, under strict restrictions, the tourism industry suffered atypical outcomes. Heat check-meters, contactless check-ins and check-outs, automotive service trays and counters, and reduced carrying capacity have been introduced to curb the impact of the pandemic on tourism. Tourism requires, throughout its cycle—before, during, and after the trip—the use of artificial intelligence, virtual reality, augmented reality, the internet of things, and geotargeting (Buhalis & Amaranggana, 2015). The usage of technology has been assured to be compatible with the prerequisites of restrictive and compliance measures (Lau, 2020). Moreover, in the supply sector, a competitive environment has also been created to market these new modified products and services. This chapter pursues the investigation of new offerings in a different normal, concerned with health issues, ethical behaviors, and trips with a social purpose to contribute to local development. Secondary data analysis has been performed to achieve this goal. This study implicates the new offerings duly implemented during the new normal.

Tourism sites around the world which are often hit by calamities caused by climate change normally affect extremely the regions and economies. Disasters affect directly or indirectly the number of tourist arrival, the hotel industry, tourism receipts, employment, and the overall economy of a region (Naeem, Bhatti, & Khan, 2021). To thrive or adapt in this novel and rapidly changing environment, tourism communities need to be resilient in order to maintain the economic benefits (Wu, Chiu, & Chen, 2019). This requires strategic approach in local tourism development with strong public private partnership and collaboration. Economy, environment, emergency management and response, disaster risk management, community-based participation, post-disaster tourism recovery management, psychological behavior of people, nature-based tourism, dark tourism, responsive consumer behavior, and transportation are the key areas to focus on. Developing resilient and sustainable local tourism communities must be guided by the carefully defined goals and objectives depending on the dynamics and resources of the communities, and anchored of guidelines, pertinent laws and policies implemented by the local, national, and international governing and regulatory bodies.

This chapter is about how the tourism is revived and how it can be rebuilt in Asian and Pacific countries after the deadliest COVID-19 pandemic with facts and stats of prepandemic and postpandemic impacts on economies of Europe and Asia due to COVID-19. The pandemics are not new to the hospitality industry but this COVID-19 pandemic has changed the whole industry concepts, and several hotels have revived their products and protocols and redesigned them to cope with any pandemic in future. Family businesses hotels are the most affected stakeholders in the hospitality industry of Asia where the governments of different countries have provided the financial support to them to revive back. The purpose of this chapter is to provide the readers with the facts about the current scenario of the hospitality and tourism industry in Asian tourist destinations and how these countries have taken proper measures to face the future (Pandemic situations). The literature is based on prepandemic stats and the effects of COVID-19 on tourism industry during the existing phases of COVID-19 including the facts and available stats of Asia which will help in the understanding of how these countries are rebuilding the tourism industry in postpandemic situation.

Medical tourism demands tremendous responsiveness and accountability. The triple bottom line in medical tourism indicates that these organizations must emphasize on economic profits, environmental protection, and conservation of social resources. Developing a resilient medical tourism ecosystem is another critical necessity after the COVID-19 pandemic. The present study attempts to study the various aspects of medical tourism while synthesizing the relevant theories. This synthesis was used to propose a framework for developing a resilient medical tourism system. The outcomes of the chapter also propose the long, medium, and short-term goals. These goals focus on relevant stakeholders for developing highly integrated and resilient medical-tourism destinations.

India is the birthplace of four major religions which are Hinduism, Jainism, Buddhism, and Sikhism. It is a country where people of all religions live in peace and harmony. Many tourists experience different forms of harassment during their pilgrimage journey, for example, fleecing, extortion of money, harassment by beggars, persistence by vendors and priests, fraud, sexual harassment, and other unacceptable behaviors. In order to appreciate the extent of harassment encountered by tourists, an in-depth study was conducted on the reviews provided by tourists on TripAdvisor's (Indian) website. This study characterizes harassments through ethnographic research approach of published reviews. A total of 260 reviews of 28 top Hindu temples are considered for all the states and union territories where the top Hindu pilgrim centers are located, (excluding Nagaland) according to TripAdvisor. The concerned reviews are categorized and further investigated through a primary data collection in proportion with the reviews received in respective temple sites in the study. through structural equation modeling (SEM). Important factors have been identified for future policy issues and recommendations in these most crowded places with unique mass tourism practices.

The main objective of this chapter is to examine the country's internal communication environment that helps create community awareness and improve public–private tourism partnerships to achieve Oman Vision 2040. This chapter also attempts to understand the efforts of the National Tourism Organization (NTO) in building community relationships and empowering them by capitalizing on available resources within the community.

The study is based on qualitative and quantitative methods. A purposive sampling technique has been applied, and the data collection has been done through surveys and interviews from the Ministry of Heritage and Tourism, Salalah, Oman, to reach out to the findings.

Tourism product designing is a process of integrating all the components of a tourism product, i.e., the 5 A's: Attraction, Accommodation, Accessibility, Amenities, and Activities. The lack of awareness and unaccountability of mass tourism has demanded the need for “Responsible and Accountable Tourism, calling for better places to live and visit.” However, due to the COVID-19 pandemic restrictions on mass travel, “Mother Earth” got the opportunity of environmental restoration. The tourism business was badly hit by the pandemic and created an introspection phase for the tourism stakeholders to control and check their activities for a better global recovery. The responsible tourism product development in this VUCA (volatile, uncertain, complex, ambiguous) world needs controlled planning and a duty-bound PPP (Public–Private Partnership) model. A scoping review was done to analyze the planning process of the responsible sustainable tourism product. It was observed that all the stakeholders involved in tourism product development need to understand their accountability. Local host communities and tourists visiting the destinations should be culturally and environmentally sensitive. They should be involved in decision-making during the tourism product development and be pride bearers. The responsibility of the various tourism agencies, organizations, and individuals toward minimizing the impact of carbon footprints is evident from various research.

Negative issues in the world have increased in recent years. The continuing COVID-19 pandemic has forced the global tourism industry to take precautions against these disasters to be ready to respond. Given tourism's vulnerability to environmental and social changes, the pandemic has dramatically impacted tourism worldwide. Tourism enterprises have developed various strategies and approaches to eliminate vulnerabilities that negatively affect their structures. This chapter tries to measure and recover plans implemented by various countries to increase the tourism industry's resilience in the face of crises and disasters.

The environment of uncertainty that emerged due to COVID-19 brought the need for the creation of new policies and strategies. In this aspect, it has been observed that various recovery strategies have been adopted by policymakers. Thus, this study aimed to investigate the efforts of destinations for senior tourism and to determine the development and change in the academic studies and related strategies. The methodology was based on a literature review and examining policy documents linking senior tourism, tourism destinations, and post-COVID-19 strategies. In this vein, this study is exploratory and displays a conceptual foundation for future research.

The pandemic has not only disturbed the economies but also eventually affected the way we think, act, or behave. The impacts had been so deep that the way the whole generation was living is completely changed. The impacts are not just physical, but the world is now more concerned about the mental and psychological impacts also. In this chapter the authors focus on spirituality, yoga, and meditation as strategies for well-being which have qualitative dimensions and are the basis of rich traditional lives. The qualitative analysis of the content on social media has been used as the base.

Tourist guides, one of the important service providers of tourism, have effected greatly by smart tourism technology during the COVID-19 period. It is thought that this trend will continue to increase in the future. Also, there are some challenges of smart tourism post pandemic on tour guides. In this context, the study aims to examine the levels of utilization of smart tourism applications by tourist guides, their activities in the COVID-19 period, and the transformation that tour guiding will undergo in the future. Within the scope of the study, existing smart tourism applications used in tours were examined with opportunities and challenges sides. In addition, the reflection of the guided cultural tours in the future was evaluated.

The connotation of sustainable tourism occupies prime importance in the light of prevalent pandemic situations across the globe. One such deliberation is the construct of regenerative travel, a type of “matured tourism” with restoration and rejuvenation of destinations as its pillars. With the COVID-19 pandemic, the tourism rate was dropped by nearly 65% across the world, leaving the countries' economies shattered and communities depending on tourism experiencing massive unemployment. However, regenerative tourism provides a way to secure a future of tourism and allows the communities to coexist with tourist attractions and sustain new models of tourism. This chapter examined the concept of regenerative tourism to build resilience particularly during the post-COVID-19 pandemic. The result shows various strategies for implementation of regenerative tourism, framework approach not recovery of tourism and renewing of tourism. Additionally, implications of regenerative tourism could be foreseen, and a roadmap is provided for the tourism stakeholders.

The chapter is about the revamping of the hospitality and hotel industry in the South East Asian Region after the COVID-19 pandemic. The hotel industry contributes largely to the GDP of the economy. Therefore, the success of this industry is mandatory for the development of a country. The reconstruction of this sector depends upon the advanced techniques and practices to boost up this sector after crisis. Therefore, to implement such practices highly depends upon the highly educated and aware managers. This chapter focuses on how crisis management plan revamps this industry after the greatest destruction.

The tourism has become more responsible in terms of tourists choosing environmentally friendly alternatives and resorting to green options in food, travel, and purchase. In view of this, “ecotourism” appears as a sustainable means of promoting tourism in the less explored areas which are endowed with esthetic beauty of nature. Ecotourism is based on the pillars of biodiversity, wildlife, natural wealth, rivers, and authentic cuisine. The proposed chapter is an attempt to explore the ecotourism potential of the Southern Rajasthan in India which has a rich heritage of natural wealth and cultural diversity.

COVID-19 was the most catastrophic pandemic in modern history. It has a massive impact on people's lives and a variety of sectors. One of the most impacted sectors is the travel and tourism industry. The tourism business was the first to be severely impacted by the epidemic, which had a wide range of effects on other parts of society. As a result, studying tourists' behavior as a core aspect of this industry and predicting their travel pattern variation after the COVID-19 outbreak has become a critical concern. To understand the damaging effects of this global calamity on tourism, this book chapter focuses on the concerns and perspectives of multiple stakeholders. It conducts a thematic analysis to investigate travelers' perceptions and travel issues after the COVID-19 pandemic.